The main phygital trophy set off on a global journey from Ufa, Russia, as part of the Tro-Phy-Gital Tour, aimed at promoting phygital sports—a hybrid field combining e-sports with traditional disciplines, says press release issued by Gazpromneft-Tajikistan.
The road rally was ceremoniously launched at the "Russia – A Sports Power" international forum, which brought together thousands of participants from around the world. The tour route crosses seven countries within the World Phygital Movement: Russia, Kazakhstan, Kyrgyzstan, Uzbekistan, Tajikistan, Turkmenistan, and Qatar, spanning 27 days. The tour’s ambassadors include university students from various countries and popular bloggers.
Participants in off-road vehicles are covering thousands of kilometers across multiple climate zones. The Tro-Phy-Gital Tour program includes a series of cultural events and sightseeing opportunities along the way.
Before the trip, the travelers joined the “Nam po puti” (Going Our Way) loyalty program. Through the Gazpromneft mobile app, they received bonus points that can be used for refueling or redeemed for travel goods at gas stations.
At the cozy café of the Gazpromneft station, the guests were greeted with a spread of traditional Tajik dishes. The tour participants shared their impressions of the journey so far and discussed their upcoming travel plans.
In the evening, the visitors explored Dushanbe’s main squares and parks, and climbed to the observation deck at Independence Square to capture the sunset and enjoy a panoramic view of the city. The tour has two more countries ahead: Turkmenistan and Qatar.
The Gazpromneft network includes over 1,700 gas stations across Russia and the CIS. Stations offer standard and premium gasoline and diesel, a wide selection of travel goods, branded cafés, tire inflation stations, and other services. A loyalty program is available for customers.